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Rahul Bose

Applied: PM · cv_08_rahul_bose.docx

Ranked #6 of 8 PM applicants, below the shortlist line (top 2). Recommendation: reject.
Recommended role
PM
Final tier
PASS
PM score
25.0 / 100
Why ranked here

Strongest evidence: [TEST] Built unasked, adopted by peers (2/5): Created a customer case study programme adopted by sales, but no evidence it was built unasked or outside expected marketing duties.

Product Manager fit

Score 25.0 / 100 · Rank #6 in PM

PM1 · [TEST] Ground-level ops exposure
1/5 · 6.0/30 pts
No concrete evidence of ground-level logistics or operations exposure in the CV.
PM2 · [TEST] Built unasked, adopted by peers
2/5 · 10.0/25 pts
Created a customer case study programme adopted by sales, but no evidence it was built unasked or outside expected marketing duties.
PM3 · [TEST] Shipped, measured, killed
1/5 · 5.0/25 pts
No concrete evidence of shipping, measuring, and killing or changing product features based on data.
PM4 · [TEST] Discovery inside workflows
1/5 · 4.0/20 pts
No concrete evidence of conducting discovery inside customer workflows to shape product development.

Senior PM fit

Score 20.0 / 100 · applied PM

SPM1 · [TEST] Integration / platform ownership
1/5 · 6.0/30 pts
No concrete evidence of owning integrations, platform, or data-layer work in the marketing CV.
SPM2 · [TEST] Owned area with no senior PM above
1/5 · 5.0/25 pts
No concrete evidence of running a product area; candidate held demand generation marketing roles reporting to the CEO.
SPM3 · [TEST] Platform work tied to revenue
1/5 · 5.0/25 pts
No concrete evidence of platform or integration work tied to revenue.
SPM4 · [TEST] Set standards and practice
1/5 · 4.0/20 pts
No concrete evidence of defining reliability, data-quality standards, or adopted product management practices.

Probe questions from scoring

  • [TEST] Ground-level ops exposure scored 1/5: ask for a concrete example. (No concrete evidence of ground-level logistics or operations exposure in the CV.)
  • [TEST] Built unasked, adopted by peers scored 2/5: ask for a concrete example. (Created a customer case study programme adopted by sales, but no evidence it was built unasked or outside expected marketing duties.)
  • [TEST] Shipped, measured, killed scored 1/5: ask for a concrete example. (No concrete evidence of shipping, measuring, and killing or changing product features based on data.)
  • [TEST] Discovery inside workflows scored 1/5: ask for a concrete example. (No concrete evidence of conducting discovery inside customer workflows to shape product development.)

Shortlist decision (human — the last thing you touch)

The system recommends Reject (below the line). Advance or Reject prepares that email and asks you to confirm; nothing is sent until you press Send now.

Rejectiondraft
To: anmay_surie@pg27.mesaschool.co (test mode)

Send the interview invite to Rahul?

Subject: Your Product Manager application at Kargo

Test mode: this goes to anmay_surie@pg27.mesaschool.co, not the candidate. Sent emails can't be changed.

CV as the AI saw it (personal details removed)

[REDACTED]

Growth & Marketing Leader  ·  B2B SaaS  ·  Demand Generation  ·  Team Builder

[REDACTED]   ·   [REDACTED]   ·   Mumbai   ·   [REDACTED]

EXPERIENCE

Marketing Manager   ·   Ventus Fintech Pvt. Ltd. (Series B, B2B SaaS, 200 employees), Mumbai   ·   Jun 2021 – Present

—  Full ownership of demand generation across SEO, paid search, content, field events, and lifecycle email — no CMO above, reports to CEO

—  ₹2.4Cr in pipeline sourced in FY24 — 120% of annual target; ₹1.9Cr in FY23 (105%)

—  Reduced blended CAC by 28% over 18 months by shifting budget from paid social to high-intent SEO and partner channels; cost per qualified lead improved from ₹8,400 to ₹5,900

—  Built a 4-person marketing team from scratch: hired and onboarded a content lead, a growth analyst, a designer, and an events manager

—  Launched Ventus's first customer case study programme — 3 case studies produced; cited by the sales team as the most-used deal collateral during FY24 renewal cycle

—  Redesigned the email nurture sequence for MQLs — increased MQL-to-SQL conversion from 12% to 19% over 6 months through segmented, stage-specific messaging

—  Ran Ventus's presence at 4 industry conferences (NASSCOM Fintech, Global FinTech Fest, IBC, BankTech India) — generated 38% of H1 FY24 pipeline from these 4 events combined

Marketing Executive → Senior Marketing Executive   ·   Proxima Software Pvt. Ltd. (B2B SaaS, HR Tech, 70 employees), Delhi   ·   Aug 2018 – May 2021

—  Built the content marketing programme from zero — grew organic traffic from 800 to 15,000 monthly sessions in 18 months through long-form SEO and case study content

—  Managed paid search and LinkedIn campaigns with an annual budget of ₹80L; CAC reduced by 32% over 2 years through continuous audience and creative testing

—  Owned outbound email, webinar programme, and conference presence — webinar attendees averaged 280 per session at peak, with a 14% post-webinar trial conversion rate

—  Promoted to Senior Marketing Executive at month 14; took on budget ownership and external agency management for the first time

Marketing Intern   ·   GreatPlace Consulting (Employer Brand Advisory), Delhi   ·   Apr 2018 – Jul 2018

—  4-month internship — content creation, social media management, and research support for employer brand projects for 3 mid-size corporate clients

EDUCATION

PGPM, Marketing & Strategy   ·   NMIMS Mumbai (Part-time)   ·   2021–2023

B.A. Economics   ·   St. Stephen's College, University of Delhi   ·   2015–2018   ·   First Division

CERTIFICATIONS & TOOLS

HubSpot Marketing Certification (2021, renewed 2023)  ·  Google Analytics 4 Certification (2022)  ·  Google Ads Search Certification (2021)  ·  HubSpot  ·  Salesforce  ·  Google Analytics 4  ·  SEMrush  ·  Ahrefs  ·  Marketo  ·  Canva  ·  Looker Studio  ·  Meta Ads Manager

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Applied Product Manager · uploaded 1/10/2026